Mary Beth Green is the Chief Innovation Officer at Sheetz, where she leads the company’s Business Innovation function, incubator program, and is building a multi-disciplinary team. Prior to her role at Sheetz, Mary Beth was in demand as a business consultant with proven experience in customer discovery, market positioning, launch optimization, and commercialization. She has launched or commercialized over 12 complex products and advised hundreds of entrepreneurial teams addressing growth challenges. She’s worked on mobile apps, medical devices, sustainable fuels, and more. Mary Beth is an adjunct instructor at Carnegie Mellon University’s Tepper School of Business and an entrepreneur in residence at the University of Pittsburgh’s College of Business Administration. Mary Beth earned an MBA from the Tepper School of Business at Carnegie Mellon University, a Master’s in Public and International Affairs from GSPIA, University of Pittsburgh and a BA in Economics at the University of Illinois.